Carrefour officially left Kuwait after shutting down all its outlets, marking the end of its two-decade presence in the country’s retail sector. This marks another step in the retailer’s retreat from Gulf markets.
HyperMax, operated by Majid Al Futtaim (MAF), is expected to fill the gap. Although MAF has not announced an exact timeline, analysts believe Kuwait will soon see HyperMax stores, just like in Bahrain.
The exit ends Carrefour’s long role as a familiar brand inside Kuwaiti malls and shopping centers. Many shoppers grew up seeing the French retailer dominate supermarket aisles. Yet the shift reflects MAF’s new direction, which favors a locally controlled chain over a global franchise.
Importantly, HyperMax offers MAF more flexibility. The model reduces costs, adapts faster to local trends, and builds stronger ties with suppliers. In Bahrain, the chain already partners with over 250 local farms, producers, and small enterprises. A similar approach in Kuwait could benefit local businesses and provide fresher produce for consumers.
At the same time, the closures highlight broader retail changes across the Gulf. Consumer behavior is shifting quickly, with shoppers demanding better prices, more online options, and locally sourced goods. International brands like Carrefour face tougher competition, while regional players move aggressively to secure market share.
Although Carrefour’s withdrawal may disappoint loyal customers, MAF remains committed to the Kuwaiti market. By transitioning to HyperMax, the company aims to sustain jobs, maintain supply networks, and strengthen long-term growth. Industry observers say HyperMax will likely expand digital platforms and home delivery, aligning with rising demand for convenience.
Furthermore, Kuwait’s strong population growth and rising household spending make it a valuable retail market. Global players may leave, but opportunities for regional chains continue to grow. HyperMax seeks to capture that momentum and set a new standard for supermarkets in Kuwait.
Meanwhile, Carrefour continues operating in other regional markets, including the UAE, Saudi Arabia, and Egypt. These markets still provide scale for the brand, even as its Gulf footprint shrinks.
In Kuwait, however, the retail stage now belongs to HyperMax. Its success will depend on how effectively it balances affordability, quality, and innovation in a competitive environment.
