UAE’s Al Ansari Exchange has appointed Ali Al Najjar as its new Chief Executive Officer. Al Najjar brings over 20 years of experience at the UAE-based remittance and foreign exchange company. His deep expertise in operations and strategy will guide the firm through its next growth phase.
Al Najjar will focus on diversifying revenue streams, expanding business lines, and enhancing operational sustainability. The exchange aims to strengthen digital services and introduce innovative products to meet evolving customer needs. Leadership emphasized that these initiatives will advance financial inclusion across the UAE and the broader region.
Rashed A. Al Ansari, Group CEO of Al Ansari Financial Services, said the appointment reinforces the company’s long-term growth strategy. In addition, he added that Al Najjar’s vision and leadership will drive innovation and operational excellence. The brokerage expects this leadership change to accelerate strategic goals and strengthen stakeholder value.
Commenting on his new role, Al Najjar expressed excitement about leading the exchange into its next chapter. He highlighted the talented team and the company’s strong market presence as key drivers for future success. He also emphasized expanding digital capabilities while maintaining service excellence across the branch network.
Al Ansari Exchange operates one of the UAE’s largest trading firm house networks, serving both retail and corporate clients. However, the brokerage continues to invest in digital platforms to enhance customer experience and streamline cross-border financial transactions. Its focus on innovation and operational efficiency positions it as a leading player in the regional remittance market.
The new CEO will also oversee initiatives that strengthen risk management, optimize processes, and improve financial performance. By driving innovation and operational improvements, Al Najjar aims to expand the exchange’s market share and reinforce its reputation as a trusted financial services provider.
Al Ansari Exchange’s appointment of a seasoned leader demonstrates the UAE’s commitment to building robust financial institutions. Nevertheless, with strategic leadership and a focus on digital transformation, the exchange is poised to grow sustainably while supporting economic development.
