Power Interactive has reached more than 800 completed projects since launching in Dubai in 2018. The milestone marks a new stage for the experiential technology company. The business now plans to expand across the UAE and wider GCC. It also continues to develop its presence in Saudi Arabia.
The company started with event technology and later expanded into broader experiential solutions. Today, its work covers permanent attractions and immersive environments. It also develops interactive content and professional audiovisual systems. In addition, its services include robotics, kinetic systems, and intelligent technology.
Power Interactive brings several technical disciplines together within one team. These include creative development, software, content, engineering, and technical delivery. As a result, the company can manage projects from early concepts through installation. It also supports operations and long-term maintenance after projects open.
Founder and CEO Fahad Javaid said the 800-project milestone offers useful perspective. He highlighted the importance of creating experiences that people can understand easily. He also pointed to relevance and memorability as important factors.
Meanwhile, the company continues to expand its portfolio across major regional developments. Its projects include lighting installations at Atlantis The Royal in Dubai. It also created an AI-powered experience center for Visa Arabia in Riyadh. That project combines intelligent displays, robotics, and immersive environments.
For PwC Middle East, the company developed another experience center in Riyadh. The project includes interactive content and immersive visual experiences. It also features a dedicated content management system. Therefore, the company continues to combine technology with customized brand experiences.
Power Interactive also completed an interactive project for Al Jalila Foundation. The installation uses robotics to recognize donors through engraved names. The company also developed an immersive dome for Dubai Desert Conservation Reserve. The three-meter structure presents wildlife and conservation-focused content.
Furthermore, the company has worked on projects involving luxury and international brands. One example features a gold-plated kinetic orrery at Emaar’s At.mosphere. The installation includes more than 40 synchronized mechanical components. These elements work together to create an interactive visual experience.
The company has also completed international work for brands such as adidas and Louis Vuitton. Its growing portfolio reflects the broader development of experiential technology. Businesses increasingly use technology to create memorable physical environments. Meanwhile, attractions continue to adopt interactive systems and immersive content.
Power Interactive now plans to strengthen several parts of its business. These include professional audiovisual services and content development. The company also sees opportunities in permanent attractions and experience centers. Additionally, it plans to expand its work involving AI and robotics.
The 800-project milestone also reflects the company’s eight years of development. However, management says future growth will focus beyond project numbers. The company intends to pursue larger and more complex assignments. It also wants to create experiences with longer operating lives.
According to Javaid, the company has spent years building its technical capabilities. That foundation now supports its next stage of expansion. The business aims to combine its creative and engineering disciplines more closely.
Across the region, investment continues in tourism and entertainment projects. Hospitality, culture, and destination developments also create new opportunities. Consequently, experiential technology companies can support increasingly sophisticated visitor experiences.
Power Interactive plans to maintain Dubai as its regional base. From there, it expects to expand projects across the GCC. The company also aims to develop work for major regional and international clients.
Power Interactive now enters its next growth phase with a broader service portfolio. Its focus includes immersive technology, professional AV, AI, robotics, and interactive content. The company expects these capabilities to support larger projects across the region.
